Gov’t, academe unite to assist SMEs

Micro-entrepreneurs in Carcar, Argao learn how to improve product packaging

The Department of Trade and Industry has collaborated with the University of San Carlos-College of Architecture and Fine Arts (USC-CAFA) and the local government units of Argao and Carcar City to develop packaging of micro and small enterprises (MSMEs) in their localities.

The activity dubbed as “ DTI-USC-LGU linkage for packaging design development of MSMEs” were simultaneously held last Feb. 15 at the Valladolid Gym in Carcar City and at the audio-visual room of Cebu Technological University-Argao campus.

Advertising students of USC-CAFA shared their knowledge and skills to create to enhance the existing packaging products of MSMEs.

The activity aimed to help MSMEs improve the marketability of their products and increase their sales.

In Argao, the beneficiaries included producers of torta, tableya, bahalina (coconut wine), soaps and handicraft. In Carcar, assisted clients included manufacturers of chicharon, ampao, bocarillo, banana chips and footwear.

Mayor Edsel Galeos of Argao and Mayor Nicepuro Apura of Carcar City gave their all-out support to the project.