YouTuber Jack Tenney shared a picture of the stunt after his arrest. Image: Twitter/@JoogSquad
Six people were in custody after altering Los Angeles’ landmark Hollywood sign to read “Hollyboob,” police said.
Photos shared online showed the sign — which overlooks the Hollywood hills — with the W and D replaced with Bs.
According to local outlet NBC Los Angeles, the group were activists trying to raise awareness about breast cancer, and used large sheets of tarpaulin to make the edits.
#1 trending on Twitter today!! There’s me on the W. Keep sharing that #HOLLYBOOB pic.twitter.com/NNKGYxECMa
— Jack Tenney (@JoogSquad) February 2, 2021
Influencer Julia Rose, who wsa among those arrested, told the Daily Mail that the stunt was also to protest what she believes is unfair censorship from social media platforms. The model noted that the Instagram account of her business, Shagmag — a site for fellow models — was disabled due to nudity. However, she observed that big brands like Playboy, which also has nude photos, are still able to operate.
The group did not cause any permanent damage to the sign, a policeman told local media.
LAPD Hollywood police chief Captain Steve Lurie said the stunt was “way uncool.”
“Los Angeles landmarks are precious,” he said on Twitter.
The incident is far from the first time the landmark has been modified — having been edited on three separate occasions by marijuana-loving locals to read “Hollyweed.” NVG
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