SAN FRANCISCO, California -- Amid technical talks here at Oracle Open World, there are sessions, exhibits and non-event related initiatives dedicated to promoting the global green movement.
Speaking at the opening day of Oracle Open World, San Francisco mayor Gavin Newsom said the city has been host to this major technology event for several years. Recently, both the city and Oracle have made strides to implement green initiatives.
Newsom stressed that San Francisco is one of the cities that have the best recycling programs in the United States. The city currently recovers 69 percent of the materials it discards, with the goal of 75 percent landfill diversion by 2010 and zero waste by 2020.
He also pointed out that the power that lights Moscone Center, the venue of Oracle Open World, is a result of their solar energy program.
In its website, Oracle added that San Francisco's Moscone Center, which has been instituting green programs for years, has replaced all disposable food and beverage products with biodegradable items.
It is also evident this year that Oracle has been using less paper, as most of the materials given to attendees, the press and bloggers are now available in electronic copy through its website or through electronic kiosks found all over the venue.
According to Oracle, it has launched the OpenWorld Green Program this year to focus on sustainability and helping customers and partners attending the show to also become more aware of green movement.
"Oracle is committed to using online methods of communication wherever possible and appropriate in its drive toward paperless meetings and events. This includes taking advantage of electronic ticketing and reservation systems and using online registration, online agendas and exhibitor kits, digital and recyclable signage, downloadable speaker presentations and handouts and electronic event evaluation," the company said.
In 2007, Oracle said that 57 percent of all waste was diverted from landfill, 2,000 pounds of food were donated to San Francisco charity, 80 percent of exhibitors used online kits, print materials used 10 percent post-consumer recycled-content paper and soy-based inks, and shuttles and other transportation focused on using "greener" vehicles.
About 43,000 people are attending this year's Oracle OpenWorld in San Francisco. This international event runs from September 21 to September 25 at Moscone Center. This year's conference will feature 1,800-plus educational sessions; 450-plus partner exhibits including the Intel-sponsored Inside Innovation; 300-plus live Oracle product demos in the Oracle DEMOgrounds and 200-plus industry sessions.