outbrain
Close  

Political ads now allowed on public utility vehicles; guidelines stressed

By: - Reporter / @erikaINQ
/ 07:52 AM December 30, 2015

MANILA, Philippines — The Land Transportation Franchising and Regulatory Board (LTFRB) has reminded operators to comply with the guidelines on transit advertisement as it lifted the ban on political ads on public utility vehicles (PUVs).

The LTFRB issued a memorandum on Dec. 23 allowing campaign materials on PUVs in view of a Supreme Court decision stopping the Commission on Elections from prohibiting political ads.  The case against the Comelec was filed by the group 1Utak.

ADVERTISEMENT

LTFRB Chairman Winston Ginez reiterated on Tuesday, that while political candidates have been allowed to place transit ads, the operators must still follow the requirements and guidelines on how to apply for a permit and how to display the ads.

Operators that will violate the guidelines will be slapped with a P10,000 fine for the first offense, P20,000 for second offense and cancellation of franchise for the third offense.

FEATURED STORIES

Operators must apply for a permit with the LTFRB before they can promote candidates using their vehicles. The political ads should not impede the driver’s line of sight and should not reduce the size of required markings, such as the plate number, route and the LTFRB hotline.

The guidelines issued by LTFRB in 2013 also limit transit ads on toppers of jeepneys and taxis. Perforated displays may be placed on the side windows of buses and the back windshield of taxis.  SFM

Read Next
EDITORS' PICK
MOST READ
Don't miss out on the latest news and information.
View comments

Subscribe to INQUIRER PLUS to get access to The Philippine Daily Inquirer & other 70+ titles, share up to 5 gadgets, listen to the news, download as early as 4am & share articles on social media. Call 896 6000.

TAGS: 2016 elections, bus, Campaign Materials, campaign poster, campaign sticker, Election, jeepney, Land Transportation Franchising and Regulatory Board, LTFRB, news, political advertisement, Public utility vehicles, PUV, Winston Ginez
For feedback, complaints, or inquiries, contact us.


© Copyright 1997-2020 INQUIRER.net | All Rights Reserved

We use cookies to ensure you get the best experience on our website. By continuing, you are agreeing to our use of cookies. To find out more, please click this link.