Map of Cebu
CEBU CITY — Over 700 real estate salespersons from the country will convene in Cebu City in a bid to professionalize their ranks and curb illegal sellers and dubious developers in the real estate sector.
The first Real Estate Salespersons Congress on Thursday, August 25, at the Radisson Blu hotel will formally introduce their organization: Accredited Real Estate Salespersons in the Philippines (ACRES), a registered group by the Securities and Exchange Commission (SEC).
The convention will also tackle current concerns in real estate selling which is a booming industry, especially in Cebu.
Delegates in the convention include ACRES members from Metro Manila, Makati, Mandaluyong, Camarines Sur, Cavite, Bicol, Sorsogon, Legaspi, Pampanga, Palawan, Tacloban, Ormoc, Bohol, Dumaguete, Bacolod, Kabankalan, Iloilo, Roxas, Aklan, Calbayog, Samar, Leyte, Cebu, Lapu-Lapu, Northern Cebu, Southern Cebu, Talisay, Mandaue, Catbalogan, Davao, General Santos, Caraga, Cagayan de Oro, Bukidnon, Surigao, Ozamis, Dipolog, Pagadian, Digos, Iligan and Gingoog.
“Cebu was picked as the host for this year’s Congress to showcase the city’s progressive real estate industry whose vibrance could only be kept and achieved by proactive industry practitioners, including real estate salespersons,” the statement from ACRES read.
According to Anthony Gerard Leuterio, president of A Better Real Estate Philippines (ABREP), the advisory group of ACRES, the formation of ACRES came timely as the real estate sector experiences a rebound from the economic stresses brought about by COVID-19 pandemic.
Leuterio said unifying all the salespersons involved in real estate will further advance the country’s real estate sector and make it one of the strongest economic pillars amid the headwinds.
“Since real estate is a selling business, we also need to get the salespersons onboard and actively involve them in advancing the sector alongside the brokers,” he said.
ACRES is the country’s first and largest organization of accredited real estate salespersons. Founded in 2021, it supports the endeavors of salespersons in furthering their learnings, ethical standards, protection of their rights to free and fair practice, upliftment of their well-being, and due representation and inclusion on matters of their trade and prosperity.
The group is also currently collaborating with the Department of Human Settlements and Urban Development (DHSUD) to participate on campaigns against illegal salespersons and illegal developers.
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