When cleaning does not spark joy: Measuring stress of keeping dirt away

Cleaning

MANILA, Philippines—Amid the pandemic, when many are stuck inside their homes due to lockdowns or simply to avoid COVID-19, many have been devoting their time to tidy up their spaces.

For some, cleaning can be used to cope with stress during the pandemic. Many studies have shown that having a regular cleaning routine can improve one’s mental health, hygiene, and even lead to a good night’s sleep.

As the famous Japanese “tidying up” guru Marie Kondo said, throw away things that do not “spark joy.”

However, an analysis by Cleanipedia — a website or online resource for house cleaning tips and advice, and an initiative by Unilever — found that for some people, cleaning tasks do not spark joy.

Instead, it causes more stress — which past studies have shown could affect relationships in the long run.

Stressed-out households

Cleanipedia analyzed thousands of tweets related to cleaning in order to see where most of the people who feel stressed due to cleaning come from.

READ: Where do household cleaning tasks cause the most stress?

“Whether it’s vacuuming, dusting, or doing laundry, cleaning can be stressful. Cleanipedia analysed more than 800,000 cleaning-themed tweets to reveal the most stressful tidying tasks and where people complain about them the most in the Philippines,” said Cleanipedia in a statement.

It said it used an academic tool. called TensiStrength, to measure stress levels manifested in tweets using numerical scales from 1 (no stress) to 5 (very highly stressed). The gauge is based on the classification of words related to stress, frustration, anxiety, anger, and negativity, said Cleanipedia.

Data on the geotagged tweets related to cleaning showed that the Philippines ranked 6th out of 37 countries where people tweeted about getting stressed due to cleaning tasks.

Mexico topped the list with 35.1 percent of tweets classified as stressed using a sentiment analysis tool. It is followed by New Zealand with 32.7 percent of stressed tweets, Sweden with 32.1 percent, Australia with 30.7 percent, and the United States with 30.6 percent.

Around 30.3 percent of stressed tweets were traced to the Philippines.

Cleanipedia also studied where cleaning caused the most stress in the Philippines.

Graphic by Ed Lustan

Based on tweets analyzed last month, the website found that many — or 38.3 percent — of the tweets classified as stressed in the Philippines came from Capiz.

“That’s a higher proportion than any other province in the country,” said Cleanipedia.

Also among the top 10 most stressed out provinces when it comes to cleaning were Pangasinan (37.4 percent of stressed tweets), Lanao del Sur (37.3 percent), Tarlac (36.9 percent), Cebu (36.3 percent).

The list also included Maguindanao (35.4 percent), Agusan del Sur (35 percent), Negros Oriental (34.6 percent), Benguet (34.6 percent), and Metro Manila (34.5 percent).

“Metro Manila is not a province but is included to provide a full comparison between locations in the Philippines,” Cleanipedia explained.

Most stressful task

The analysis also identified which cleaning tasks caused the most stress among the exhausted Twitter users.

Graphic by Ed Lustan

Cleanipedia said the top five stressful cleaning tasks were:

“Data is based on the proportion of cleaning-related tweets featuring task keywords that we classified as stressed using a sentiment analysis tool. Tweets were analyzed in August 2021,”  Cleanipedia said.

Graphic by Ed Lustan

The study added that 37.4 percent of the analyzed tweets were related to complaints when cleaning the bedroom. Cleaning a bathroom was the next most stressful task with 31 percent.

Other parts of the house which people find most stressful to clean were:

Who complains more?

The data also showed that men are most likely to complain about cleaning.

“Our analysis of cleaning-related tweets among men and women reveals that more than two-thirds (67%) of the tweets that complain about cleaning are from men, with women accounting for 33% of those types of tweets,” said Cleanipedia.

Graphic by Ed Lustan

The study relied on the first names used by Twitter users to identify whether the tweets were posted by male or female users.

Through the names of the most stressed tweeters when it came to cleaning, the study found that most tweets were from different individuals who shared the same first name: Shawn.

“Globally, 45.4% of cleaning-related tweets posted by people called Shawn were classified as stressed, which makes Shawns the biggest complainers about cleaning tasks.”

De-stress, de-clutter

To help people rediscover the joys and positive impact of cleaning, Cleanipedia’s Regina Ocampo advised people to divide tasks among household members.

“If you live with other people, make sure you don’t carry the burden of tidying the whole house yourself. Everyone needs to be on board and get stuck in when it comes to cleaning,” she said.

To those who want to avoid feeling overwhelmed, Ocampo also gave out tips to scrub out the stress from cleaning:

Cleanipedia, on its website, also listed some top tips to take the stress out of the most stressful cleaning tasks — which involves vacuuming, dusting, polishing, laundry, and sweeping.

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