Lego celebrates diversity with rainbow colored figurines | Inquirer News

Lego celebrates diversity with rainbow colored figurines

/ 07:00 AM May 21, 2021

(AFP)

COPENHAGEN, Denmark  – Danish toy brick maker Lego unveiled a new set of rainbow-coloured figurines on Thursday to celebrate the diversity of its fans and the LGBTQI+ community.

The “Everyone is Awesome” set features 11 monochrome mini figures, each with its own individual hairstyle and rainbow colour.

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“I wanted to create a model that symbolises inclusivity and celebrates everyone, no matter how they identify or who they love,” set designer Matthew Ashton said in a statement.

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He said the fact that he belongs to the LGBTQI+ community had encouraged him to create the new Lego bricks.

“I knew I needed to step up to the plate and make a real statement about love and inclusivity, and generally spread some Lego love to everybody who needs it,” Ashton said.

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“Kids are so much more accepting of each other and everybody else’s differences and I think that’s one of the things we can all learn from kids, is just go out there, have fun, be open to everybody and the world would be a much more happier, inclusive and living place,” he added.

The new 346-piece set will go on sale June 1 to coincide with Pride Month, which is dedicated to celebrating the LGBTQI+ communities around the world.

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TAGS: diversity, Lego, LGBTQI+

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