MANILA, Philippines — A Canadian video blogger has been tapped by the Tourism Board Promotions (TBP) as the Philippines’ newest tourism ambassador.
Kyle “Kulas” Jennermann, the vlogger behind the Becoming Filipino YouTube channel, shared on Facebook Wednesday photos of his meeting with the executives of TBP after finalizing “an amazing partnership.”
The TBP is the implementing arm for the promotions and marketing efforts of the Department of Tourism (DoT).
Jennerman said TBP chief operating officer Marie Venus Tan wants him to give talks at national and regional and regional tourism conferences in the country.
“Why do I say amazing? Because not only is #BecomingFilipino linking up to help promote national tourism advocacies here in the Philippines. I am being given big platforms to share!” he added.
The Canadian vlogger is slated to give a public talk at the Philippines Travel Mart at SMX Convention Center in Pasay on August 31.
Jennerman also said he and the national tourism team will visit local communities around the country to “help assess sustainable community-based tourism practices.”
“The TPB would like our insights, feedback, and ideas! I am deputized as a national tourism assessor here in the Philippines!” he further quipped.
Jennerman also said that everyone can be a tourism ambassador as he “told the TPB I would like to openly share everything here online, ask for ideas, help, and education from you.”
“After five and a half years… #BecomingFilipino is partnering with the Tourism Promotions Board! Thank You for believing in me!” he concluded.
In his YouTube channel’s about, it said #BecomingFilipino is an “adventure” of a “30-year-old Canadian trying to “Become Filipino’.”
Currently, the channel has almost half-a-million subscribers and more than 100 million views for all the videos combined.