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Making personalized items profitable online

By Alexander Villafania
INQUIRER.net
First Posted 19:45:00 05/14/2009

Filed Under: Electronic Commerce, Online, Internet, Retail

MANILA, Philippines ? Filipinos love making personalized designs and putting them on different items.

A website hopes to capitalize on this hobby and turn design makers into entrepreneurs.

Jujups.ph (www.jujups.ph) runs like a regular online retail shop selling assorted novelty items from mugs, sports bottles, shirts, name cards, greeting cards, among others. The items are also delivered through courier.

The website also offers free online design application that allows users to create new designs. Users could select from the novelty items which personalized designs could be printed. Users could pay for the item and select the number of items to be delivered.

If posted on Jujups? selections, the designer could get certain percentages from the sale of items that have their original design.

Jujups is available in the US and Singapore.

In an interview, Jujups.ph country manager Mary Anne Tolentino said the local site is still in its beta stage but more novelty items and designs are being uploaded.

Chocolates and other edible items that could carry designs would be added to their inventory.

Tolentino said the Philippines is a unique market, where people like to design novelty items later used as gifts to friends and families.

?Filipinos are sentimental and love to make unique items to make their loved ones remember them. This kind of service would also make amateur designers become popular especially if their original designs are used by other people,? Tolentino said.

Cost is also minimal to users since the site won?t be charging higher for single items that are delivered.



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