Quantcast
Latest Stories

New UP college name questioned

By

The UP College of Business Administration has been renamed Cesar EA Virata School of Business, after Marcos’ prime minister. JOAN BONDOC

Two months after the College of Business Administration (CBA) of the University of the Philippines, regarded as the birthplace of the movement against the Ferdinand Marcos dictatorship, was renamed the Cesar EA Virata School of Business, questions are being raised about its morality and legality.

But UP vice president for public affairs Prospero de Vera clarified that the student body unanimously endorsed the renaming of the CBA after the former prime minister and finance minister in the Marcos martial law regime. This was later affirmed by the university’s Board of Regents, he said.

“The college unanimously endorsed it. There was no opposition. How can anyone criticize their academic program? It is their college,” De Vera said.

Former Sen. Rene Saguisag, in a statement, questioned the renaming on ethical and legal grounds, citing Republic Act No. 1059 prohibiting the naming of public places, crafts, vessels and institutions after persons still alive.

“UP should not be above or below the law. If I understand the factual situation correctly, UP is committing an illegal act in renaming any of its colleges after a LIVING (sic) person. As far as I know Cesar Emilio Aguinaldo Virata is still with us in this vale of tears, a scofflaw nation, and despite P-Noy’s herculean efforts, by and large, remains the home of the bribe and the land of the fee,” Saguisag said.

He suggested that UP either abide by the law or Virata turn down the honor. “Becoming a stiff first before getting honored is rather stiff but only proper. Delicadeza aside from intellectual honesty,” he said.

In response, De Vera said he did not think that two elements of the issue—the alleged violation of law and whether it is moral or ethical to name the school after Virata—should be put together.

“My take on this is no law was violated. It is not a building or a facility, it was the educational component that was named after Virata,” he said, adding that the members of the board were well aware of RA 1059.

Dean’s recommendation

De Vera told the Inquirer that the Board of Regents approved the renaming of the CBA on April 12 based on the March 15 recommendation of dean Ben Paul Gutierrez, who cited Virata’s contributions to the university and the country. He likewise mentioned the practice of American universities of naming a business school after a distinguished person.

An announcement of the renaming in the UP-CBA Alumni online news quoted an excerpt of the Board of Regents’ minutes of the meeting, saying “Virata has served UP, the Philippine government and the country for many years and with clear distinction.”

According to the UP-CBA website history page, Virata served as dean of the CBA from 1960 to 1967.

“During his term, the Master of Business Administration was instituted, and the MBA (part-time program) was first offered in UP Diliman. During the term of Dean Virata, the first group of faculty was sent to the US for further studies. These included Manuel S. Alba, Magdaleno B. Albarracin, Jaime C. Laya Jr., Rafael A. Rodriguez, Emanuel V. Soriano (who became UP president in 1979), and Emmanuel T. Velasco for advanced studies.”

Virata is also the country’s only prime minister, serving from 1981 to 1986, when the dictator was ousted in the Edsa People Power Revolution. Virata was appointed finance secretary in 1970 and held the post until 1986.

Virata earned two bachelor’s degrees in engineering and business administration from UP in 1952, completed his master of business administration major in industrial management from the Wharton Graduate School of the University of Pennsylvania in 1953, and was conferred by UP an honorary degree of doctor of laws in 1976.

Rebranding moves

An issue of Guilder Institute, the official student publication of the UP-CBA, carried the “rebranding” as its banner story.

The article written by Diana Marie Peralta stated that Gutierrez announced the proposal to rename the college in an assembly held on Aug. 30 last year.

Peralta wrote that the announcement “caught everyone by surprise.” She said that the dean had explained it was based on the trend of universities “naming their schools of specialization after famous personalities” and that compared to a multidisciplinary college, it was more appropriate to call the CBA a school based on its focus on business.

“Mixed reactions resonated from the CBAers. However, the No. 1 question that surfaced was ‘Who is Cesar Virata?’ To this the dean gave a lengthy speech to support the suggestion,” Peralta said.

Included in the dean’s explanation, she reported, was a mention that Virata is a grand nephew of President Emilio Aguinaldo and his citation by Wharton as among 125 influential people as well as his introduction of reforms in the country’s taxation and revenue systems.

Peralta said that the CBA launched a signature campaign and distributed sign-up sheets to support the proposal.


Follow Us

Follow us on Facebook Follow on Twitter Follow on Twitter


Recent Stories:

Complete stories on our Digital Edition newsstand for tablets, netbooks and mobile phones; 14-issue free trial. About to step out? Get breaking alerts on your mobile.phone. Text ON INQ BREAKING to 4467, for Globe, Smart and Sun subscribers in the Philippines.

Tags: Cesar EA Virata School of Business , college , legal issues , Philippines , Rene Saguisag , Universities , University of the Philippines , UP College of Business Administration




Copyright © 2014, .
To subscribe to the Philippine Daily Inquirer newspaper in the Philippines, call +63 2 896-6000 for Metro Manila and Metro Cebu or email your subscription request here.
Factual errors? Contact the Philippine Daily Inquirer's day desk. Believe this article violates journalistic ethics? Contact the Inquirer's Reader's Advocate. Or write The Readers' Advocate:
c/o Philippine Daily Inquirer Chino Roces Avenue corner Yague and Mascardo Streets, Makati City, Metro Manila, Philippines Or fax nos. +63 2 8974793 to 94
Advertisement
  1. Henares on Pacquiao bashing: I did not start this
  2. ‘Mom, I love you,’ says text from student on sinking ferry
  3. ‘No real progress in PH if dynasties not dismantled’
  4. Massive infra spending set
  5. More legal woes for Cedric Lee
  6. Kim Henares needs a reprimand, says Cayetano
  7. Passengers denied chance to escape sinking South Korea ferry
  8. South Korea president shouted down by distraught parents
  9. Two Popes who would be saints
  10. Lacson’s wife loses diamond earring to thieves but recovers jewelry quickly with police arrest
  1. Kim Henares needs a reprimand, says Cayetano
  2. Suspect in Vhong Navarro mauling tries to leave PH
  3. Fr. Suarez says last Mass on Easter before returning donated land to San Miguel
  4. MH370 co-pilot made mid-flight phone call – report
  5. More legal woes for Cedric Lee
  6. I’ll follow my conscience on Estrada, says JV Ejercito
  7. ‘Wife of Jesus’ theory papyrus not fake – Harvard study
  8. Gay college instructor arrested for oral sex with student
  9. ‘No real progress in PH if dynasties not dismantled’
  10. Palace: We can’t blame increase in population on Vitangcol
  1. KL confirms Malaysian Airlines Flight MH370 ended in Indian Ocean
  2. MRT passengers pass the hat for 6-year-old Ashley
  3. Pork payoffs to newscasters Erwin Tulfo, Del Prado, others bared
  4. Rookie, lady cops lauded for quick response to MOA heist
  5. Model Helena Belmonte wished ‘to slash her wrist and hope to die’
  6. Malaysia averts another air tragedy; pilot lands troubled plane safely
  7. Revilla says he was joking; Lacson stands by his story
  8. Revilla ‘consulted’ Lacson on how he evaded arrest
  9. Police rule out foul play in Helena Belmonte’s death as boyfriend is ‘traumatized’
  10. Cudia, dismissed for lying, got 99% in conduct
Advertisement

News

  • 12 dead, 96 injured in Holy Week accidents–NDRRMC
  • Filipino devotees re-enact crucifixion of Christ
  • Rouhani talks peace, outreach at army parade
  • Rains, thunderstorms on Good Friday
  • Carbon monoxide leak suffocates 20 in Catbalogan City
  • Sports

  • Ryu pitches Dodgers past Giants
  • Alonso sets the pace in Chinese GP practice
  • Heat seek Three-peat but Spurs, Pacers top seeds
  • Can Spurs get back at Heat? Can they survive West?
  • Hopkins, 49, seeks win for the ageless
  • Lifestyle

  • Levine designs womenswear with help from fiancee
  • Gabriel Garcia Marquez, Nobel laureate, dies at 87
  • Ford Mustang turns 50 atop Empire State Building
  • Pro visual artists, lensmen to judge Pagcor’s photo contest
  • ‘Labahita a la bacalao’
  • Entertainment

  • ‘X-men’ filmmaker slams ‘fabricated’ sex attack claims
  • Singer Chris Brown’s bodyguard on trial in DC
  • Whoopi Goldberg debuts as marijuana columnist
  • ‘X-men’ director accused of sex assault on teen boy
  • Cannes film festival launches race for 2014 Palme d’Or
  • Business

  • Italy sells luxury state cars on eBay
  • Asian shares mostly up in quiet trade
  • Dollar up in Asia on US jobs data, Ukraine deal
  • Barbie doll has a problem
  • Oil prices mixed ahead of long Easter weekend
  • Technology

  • Nokia recalls 30,000 chargers for Lumia 2520 tablet
  • Facebook rolls out ‘nearby friends’ feature
  • Netizens seethe over Aquino’s ‘sacrifice’ message
  • Filipinos #PrayForSouthKorea
  • Taylor Swift tries video blogging, crashes into fan’s bridal shower
  • Opinion

  • Editorial cartoon, April 17, 2014
  • A humbler Church
  • Deepest darkness
  • ‘Agnihotra’ for Earth’s health
  • It’s the Holy Week, time to think of others
  • Global Nation

  • WHO warns vs spread of MERS-Cov, urges vigilance in taking precautions
  • Last call for nominations to ’14 Presidential Awards
  • San Francisco business coalition slams proposed tax on sugary drinks
  • A ‘time-travel’ production of ‘Les Miserable’ at Stanford
  • Filipina Maryknoll sister honored for years of service
  • Marketplace
    Advertisement