Filipinos consider good health, money the best gifts for Christmas—SWS


MANILA, Philippines—Three out of five Filipinos look forward to a happy Christmas this year, while good health, money and family togetherness top the list of most-sought-after gifts among Filipinos this season, according to a survey by Social Weather Stations (SWS).

The Fourth Quarter 2012 Social Weather Survey, conducted on Dec. 8-11, found that 64 percent of Filipinos expected this year’s Christmas to be happy, while 9 percent expected it to be sad, and 26 percent expected it to be neither happy nor sad.

Across areas and socioeconomic classes, majority of Filipinos expect a happy Christmas—71 percent in Luzon outside Metro Manila, 66 percent in the Visayas, 58 percent in Metro Manila and 52 percent in Mindanao.

Eighty percent of Class ABC, 67 percent of Class D and 53 percent of Class E shared the same sentiment.

“Compared to 2011, expectations of a happy Christmas rose in Balance Luzon and Visayas, but fell in Mindanao. It hardly changed in Metro Manila,” SWS said in a press statement.

The pollster noted that in Mindanao, the proportion of those who expected a happy Christmas fell by 17 points—from 69 percent last year to 52 percent this year, a record low.

“From 2002 to 2011, expectations of a happy Christmas have customarily been high in Mindanao compared to the other three areas, ranging from 66 percent in 2002 to all-time high 89 percent in 2002,” SWS said.

The survey also asked respondents, “What gift would you most like to receive this Christmas?”

To this question, 25 percent said they would like to receive the gift of “good health,” 18 percent would like “money,” while 14 percent said they would like their “family to be together this Christmas.”

Across areas, 34 percent in the Visayas, 30 percent in Mindanao, 22 percent in Balance Luzon, and 15 percent in Metro Manila said they would like to receive “good health” this Christmas, a gift also sought by 39 percent of Class ABC, 26 percent of Class D and 20 percent of Class E.

Eighteen percent in Balance Luzon, 18 percent in the Visayas, 17 percent in Mindanao and 15 percent in Metro Manila wished to receive “money,” as did 22 percent of Class ABC, 18 percent of Class D, and 15 percent of Class E.

“Family togetherness,” on the other hand, was the gift of choice for 18 percent in Luzon outside Metro Manila, 14 percent in Metro Manila, 10 percent in Mindanao, and 8 percent in the Visayas, and 14 percent of people in Class D, 13 percent in Class E and 13 percent in Class ABC.

Other gifts mentioned in the survey were house and lot (6 percent), food to celebrate with (5 percent), jobs/livelihood (5 percent), gadgets/home appliances (4 percent), clothing/shoes (3 percent), peace (3 percent), car/vehicle (2 percent), better life in general (2 percent), happiness and peace of mind (2 percent) and gifts for own children (1 percent).

The survey used face-to-face interviews with 1,200 respondents. It had a margin of error of plus or minus 3 percentage points.

Get Inquirer updates while on the go, add us on these apps:

Inquirer Viber

Disclaimer: The comments uploaded on this site do not necessarily represent or reflect the views of management and owner of We reserve the right to exclude comments that we deem to be inconsistent with our editorial standards.

  • Islaslolo

    Well, here we go again. Gifts of good health, money and family togetherness. That’s a lot to ask for indeed! Where do we want these to come from? God? So let’s pray. From others? So let’s ask them.

    Or from ourselves? For health, let’s start exercising, eat healthy foods and moderately of course, and maintain a good mental outlook. Throw in a thorough medical check up from your doctor at least once a year. For money, let’s start saving and managing our finances properly and wisely. Let’s improve ourselves, by formal classes or self study, so we can be promoted at work, grow our business, or change to a better job. For family togetherness, which is the toughest of all the gifts we are asking for, let’s start treating each other better than yesterday, help each other in meaningful ways, mentor the younger of us so they will become upright citizens, can think for themselves and become independent themselves but mindful that they are still dependent on others, guide them to make good choices, and let’s love and care for each other.

    So let’s give ourselves these gifts. Not only on Christmas but everyday of the year. Let’s take a break from the hustle and bustle of the holiday season and think on how we can gift ourselves.

    Happy Holidays!

  • PinayArtistinBoston

    How about a gift of education?

  • Dynamic

    The best gift that I know off is the light of God shed to all of us regardless of gifts(material things)offered in the physical.

  • boybakal

    Filipinos consider GOOD HEALTH, MONEY the BEST GIFTS for Christmas—SWS…

    Wow, talagang ang Pinoys greedy…good health na money pa…
    Isa lang para meron naman ang iba.
    On the other hand….Good Health, Money, Best Gifts were given this Christmas courtesy of Pnoy and politicians.

    GOOD HEALTH…Sin Tax Bill was enacted to law, filipinos will now refrain from smoking and drinking….and what does it mean….Means Good Health.

    MONEY……………as prices of cigarettes and alcohol will go up and beyond the reach of poor pinosy, it means savings and savings mean MONEY.

    RH Bill means Good Health too….with bag on the head…free from herpes, syphillis and other gonorrhea disease.
    It means Money too….as there will be no newborn, so no milk, no honey.

    As they say….Pinoys Christmas wish were granted by Pinoy Santa Pnoy.

  • txtman





  • NoWorryBHappy

    A Very Safe and Merry Holidays and a A Corruption Free New Year to All Filipinos !

To subscribe to the Philippine Daily Inquirer newspaper in the Philippines, call +63 2 896-6000 for Metro Manila and Metro Cebu or email your subscription request here.

Factual errors? Contact the Philippine Daily Inquirer's day desk. Believe this article violates journalistic ethics? Contact the Inquirer's Reader's Advocate. Or write The Readers' Advocate:

c/o Philippine Daily Inquirer Chino Roces Avenue corner Yague and Mascardo Streets, Makati City,Metro Manila, Philippines Or fax nos. +63 2 8974793 to 94


editors' picks



latest videos